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11R0206
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"Learning Styles and Adopting Facebook Technology"
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Yu-Ching Chen * , Chinese Culture University, Taiwan
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* = Corresponding author
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With the development of technologies, Web 2.0 has become an important issue in learning. With the growing of Web 2.0 technology, online social networking such as Facebook has emerged and become popular. Facebook is considered to be an educational tool since enabling peer feedback, interaction, and learning in a social context. Moreover, preparing appropriate environments for learners with different needs is essential in the academic process. Creating such learning environment will not be possible without understanding students' differences. Kolbs Learning Style Model is one of the commonly used models when investigating students' learning preferences. The study investigates the differences of students' learning outcome and satisfaction in a class using an online social networking tool, Facebook, among different learning styles. Results show that participants in the Converger group performed better than participants with other learning styles. Moreover, the Converger group had a more positive attitude toward Facebook because in their perception, Facebook facilitates their interaction with others and improves content understanding in the class. Suggestions of integrating Facebook into class as well as recommendations for future research are provided.
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