"The Future of Engineering and Why Innovation Matters"

Amir Aghdaei, Tektronix, United States

2011 marks the 65th anniversary of innovation and technology management at Tektronix. Amir Aghdaei, President of Tektronix, will discuss how an engineer's job is being impacted by the technology trends driving our world today. He will also share his views on the importance of pro-active technology management and describe some of the practices used at Tektronix to address the expected acceleration of technology trends in the future.

"Introducing Systemic Technology Shifts"

Wilfred Pinfold, Intel Corporation, United States

New technologies often find a hostile environment when they are introduced into a world dominated by old technology standards. This keynote will explore techniques that require systemic change before real customer benefits are realized. Efficient energy use will be explored in this context.